The only two sources of competitive advantage for Any business.

April 13th, 2010 Mawuna R. KOUTONIN No comments
Strategy

Strategy

Former GE CEO Jack Welch once said, We have only two sources of competitive advantage:

  1. the ability to learn more about our customers faster than the competition, and
  2. the ability to turn that learning into action faster than the competition.

How can you put this powerful insight into practice to win, and grow your small business?

Don't lose more time on Linkedin, Twitter or Facebook.

April 12th, 2010 Mawuna R. KOUTONIN No comments

Real networking is the one that bring you business, profitable referrals, and help you grow your business in a supportive community.

The Old networking sucks!
Have you tried networking for your Business? Can You measure the outcomes of your networking effort? Is it worth the time, the stress, the uncertainty, and the investment you have devoted to it?

“I’ve never made a penny from LinkedIn.” Peter Johnston

“LinkedIn is certainly a useful social network for business and I have had an account for many years. The usefulness is related to the type of business you are in. I have been seeding more than thirty related industry groups with information and answered questions but tangible business leads hav been infrequent to non-existent. This might be due to the fact that a huge number of members are recruiters looking for suitable candidates for their job placements.” JEBworks

“my experience on LinkedIn has been mostly negative so far. I’ve had a profile for at least two years, I think, and I belong to about 10 groups. I use the Update feature often, which also updates my Twitter stream.

So far, I have gotten absolutely nothing out of LinkedIn. It seems to be set up mostly for companies looking for employees and professionals looking for jobs.

I’m an independent contractor who’s still trying to determine if I can use LinkedIn to find clients for my business. The profile is set up like a resume. How do I list a project that only lasted five hours? Where do I put an oral presentation I gave that lasted one hour? If I’m currently working on four projects, can I have four “current jobs”?” Ruth shipley

“I’m also an independent consultant and I haven’t gotten very much from LinkedIn. It is overwhelmingly focused on job-hunters and companies looking for employees. ” Katleen D.

“what is the point of twitter…I’ve tweeted several hundred people with ads..not one response..what’s the strategy….it just seems like a waste of time…

I’ve been on twitter for years and never got any business…its just a site for those who want to
tweet, but no one really pays attention to any of them…

Dolores LaVerdi

“Twitter doesn’t help – only those offering to sell their book on ‘How to get Leads’ or individuals who have nothing better to do all day than to share their irrelevant experiences with their ‘so-called’ network.

Then there are networkers for networking sake – out to build their numbers so that they have a better chance (via search engine technology) of being seen in this ‘sea of people’ they call social and professional networking sites!”

PETER HEDLEY

Recent studies and testimonials on business networking have revealed that 92 to 98% of professionals and business people on social or professional networking websites and clubs obtain No business impact from the time and money they invest in networking, and are unable to measure any impact they assert.

First generation of online professional networking like Plaxo, Linkedin, xing, viadeo, ryze are slowly loosing credibility simply because a majority of business people using them see no impact on their business. Many have invested lot of time and sometime money in these networks, but still have nothing to show for it.

These are trying times, Most of us can no longer afford to waste our precious time and resources on tactics that just don’t work.

It’s time to build a profitable referral network around your business. Leads are vital for any business.

Is Linkcrafter different from Yahoo! Groups, Meetup, or Linkedin?

April 11th, 2010 Mawuna R. KOUTONIN No comments

face_confusedWhen there were no customized tool for leads groups to go online, many leads groups and leads groups organizations found themselves using tools like Yahoo! Groups, Meetup, or Linkedin to manage their online interactions. Since Linkcrafter has created dedicated and customized leads group management tools for the industry, Most groups and organizations have moved to Linkcrafter. Linkcrafter is the best and the N°1 leads groups and referral networks utility.

Linkcrafter is not a substitute to existing leads groups. Linkcrafter solutions help existing leads group to move online with all necessary tools.

If you are trying now to manage your leads group with tools like Meetup, Yahoo! group, Linkedin, ecademy, Ryze, Ning, it’s time to move your group to Linkcrafter which is a customized, robust, and sophisticated software made only for Leads groups and referral networks.

Is Online leads groups different from traditional leads groups?

April 10th, 2010 Mawuna R. KOUTONIN No comments
Going Online

Going Online

While leads groups have always been immensely successful in building mutually beneficial relationships, combining them with social media has taken them to a whole new level.

A recent study has found that taking traditional leads groups online make them more profitable to its members:

  • Online leads groups members receive 5 to 11 times more sales leads and business opportunities than a member of a traditional leads group.
  • A typical Online leads groups member save up to 8 hours a month in leads group meetings compared to a member of old style leads group, But receive much more leads.
  • Joining an online leads group is Free.

But Wait, there is more.
Online leads groups beat traditional leads groups in these 4 compartments:

  • Members and managers don’t even have to leave the comfort of their home or office to take part in rewarding professional relationship
  • They are less stressful, less time consuming, and you can join or start a group for Free.
  • No need of the 4 meetings a month. Passing leads and tracking leads results all happen online.
  • You can afford to join several local or national leads group. It doesn’t take more time nor more fee.

Bringing leads groups online makes them more profitable for their members. Passing and tracking leads all happen online. Additional tools are made available to make P2P recommendations easier, and help capture more leads through the Internet. Online leads groups delivers better results with less time spent in networking and no membership fee.

For example, capturing leads is not limited to human to human interactions. Linkcrafter made available powerful widgets and survey scripts that work to capture leads even when you are sleeping. The Internet never sleeps. These bots are constantly putting you in front of potential clients and customers and bring you business.

How to build Your Affinity network?

April 9th, 2010 Mawuna R. KOUTONIN Comments off

Affinity

If you are start-up or new in business, you may not have lot of business relationship yet. You may also have some difficulties to start in the world of leads, because leads groups are trusted network: People know each other well, and trust each other, and are willing to cross promote their peers businesses.

If you don’t know a lot of business people, start an affinity program:

  • Make a list of businesses which products or services may be complementary to yours. Call or Write to this people asking them to join a referral network, because you are willing to send them your customers if they will serve them with good quality service.
  • Reach out to Business people who can send you business, and present them your service, and the reasons why you are the best to be referred to.
  • Search for existing leads groups on Linkcrafter, and request to join. If you are lucky, there maybe a position for you.

Leads are vital for business. You should give full attention to your leads generation network. Start building your profitable referral network today.

How to make leads groups work for your business?

Focused Marketing

Focused Marketing

We’ve proudly called Linkcrafter a “Single Action Marketing” solution. It only requires one single action, which is easy and even enjoyable to do. “Send your customers, your friends, your contacts to other businesses for free and See your business flourish”.

When you see a way that someone else in your network can help a friend, a customers, a contacts don’t wait. Make the introduction by email or pick up the phone mid-conversation to make the introduction – “I’m here with my friend so-and-so and they need x and may call you, if it’s alright” – then give your friend the information so they can follow up as they choose. Not only have you made it completely comfortable for them to reach out, you’ve also pinged someone else in your network – double score. Keith Ferrazzi
If you’ve tried many things, but the results are miserable, it time to switch to this new approach. It works consistently what ever the background of the user.

How leads groups work?

IRaaS-Network-SystemLeads groups and referral networks are made of 10 to 40 businesses owners or representatives. Each member of a leads group act as an Opportunity Reporters™ for other members. Wherever they hear about a business opportunity, they immediately report it their leads groups members to consider.

Well managed leads groups meet regularly to review the group’s performance in passing qualified leads, strengthen peer to peer  relationship, and furthermore give opportunity to each member to present his business in front of the group. As members learn more about each other  business, they will gain trust and be more eager to give referrals.

Leads groups and referral networks are very powerful tool to receive free qualified leads and business opportunities from peers. Additionally, members  share marketing and sales ideas as well as professional advice with fellow participants

2 kinds of leads are shared in a leads group or Referral network:

  • Direct Leads or referrals -”A friend is looking for a SEO company”, or “I need a new car”
  • Transferred leads or Referrals – “I’ve heard AcMe is looking for a new supplier of office equipment. Call John for more information” or “I’ve found this need posted on craiglist.com”
Referrals Network based on IRaaS

Referrals Network based on IRaaS

Start Your own Profitable Referral network

Referral network - Profitable networking

The reason most people don’t start their own leads group is because they’re afraid. Others tell them that their idea will never work and that they will fall flat on their face. But the truth is that many people have done it and taken their business to a whole new level.

The advantage of starting your own leads group is that you get to be the decision-maker. By leading the group yourself (rather than passing the role around), you’ll form a solid foundation for your members. This sense of stability is what is lacking in many groups today, which means that you have the chance to build a working model that will be successful for years to come.

Starting your own group is totally free, so it’s relatively low-risk. You can hand pick all the members to ensure that they will be reliable associates with high-quality referrals. You can also manage the sub-niches in your category to ensure that there is no competition between members.

Anyone with an entrepreneurial spirit can excel at starting a leads group. Take your future into your own hands and start your own group today!

Leads groups have enormous potential in our current economic climate. They give you the opportunity to make real connections with other professionals and see identifiable results almost immediately. All of this begs the question: why not start your own leads group today?

The renaissance of leads groups means that business people spend no money on advertising and less time in networking, yet grow their sales, visibility, and brand awareness. It’s the wave of the future.

Start Your own Profitable Referral network, go to Linkcrafter to create or join a referral network now, it’s Free.

Forget The Old networking. Build your Profitable Referral Network.

Business Networking

Business Networking

The Old Networking sucks!

Have you tried networking for your Business? Can You measure the business outcomes of your networking effort? Is it worth the time, the stress, the uncertainty, the investment you devoted to it?

Recent studies and testimonials on business networking are revealing that 92 to 98% of professionals and business people on social or professional networking websites and clubs obtain No business impact from the time and money they invest in networking, and are unable to measure any impact they assert.

Leads groups

Leads groups are the most successful marketing effort for your dollar that you can find anywhere.

While leads groups have always been immensely successful in building mutually beneficial relationships, combining them with social media has taken them to a whole new level.

Linkcrafter has made things much more easier with Online leads groups.

With Online leads group Members and managers of leads group don’t even have to leave the comfort of their own home or office to take part in rewarding professional relationships. It’s easier than ever to keep in contact with leads and ensure that groups stay focused and motivated.

Superior advantages for Online leads groups

A recent study has found that taking traditional leads groups online make them more profitable to its members:

  • Online leads groups members receive 5 to 11 times more sales leads and business opportunities than a member of a traditional leads group.
  • A typical Online leads groups member save up to 8 hours a month in leads group meetings compared to a member of old style leads group, But receive much more leads.
  • Joining an online leads group is Free.

But Wait, there is more.

Online leads groups beat traditional leads groups in these 4 compartments:

  • Members and managers don’t even have to leave the comfort of their home or office to take part in rewarding professional relationships
  • They are less stressful, less time consuming, and you can join or start a group for Free.
  • No need of the 4 meetings a month. Passing leads and tracking leads results all happen online.
  • You can afford to join several local or national leads group. It doesn’t take more time nor more fee.

Leads are vital to the success of any business, so why not get back in the game today?

Start Your own profitable leads group today

Linkcrafter is the N°1 solution provider for Leads groups and referral networks in the USA and in Europe.

There is no other place where you can find a set of powerful marketing tools as on Linkcrafter. For example, capturing leads is not limited to human to human interactions. Linkcrafter made available powerful widgets and survey scripts that work to capture leads even when you are sleeping. The Internet never sleeps. These bots are constantly putting you in front of potential clients and customers and bring you business.

Join to Grow.

To join, Follow this link: http://linkcrafter.com

Profitable Networking: Start Your own Profitable Referral network

Leads groups - Profitable networking

Real networking is the one that bring you business, profitable referrals, and help you grow your business in a supportive community.”

First generation of online professional networking like Plaxo, Linkedin, xing, viadeo, ryze are loosing slowly credibility simply because a majority of business people using them see no impact on their business. Many have invested lot of time and sometime money in these networks, but still have nothing to show for it.

The Old networking sucks!

Have you tried networking for your Business? Can You measure the business outcomes of your networking effort? Is it worth the time, the stress, the uncertainty, the investment you devoted to it?

Recent studies and testimonials on business networking are revealing that 92 to 98% of professionals and business people on social or professional networking websites and clubs obtain No business impact from the time and money they invest in networking, and are unable to measure any impact they assert.

What is the solution?

These are trying times, Most of us can no longer afford to waste our precious time and resources on tactics that just don’t work.

Leads groups  are the most successful marketing effort for your dollar that you can find anywhere. The major advantage of choosing leads groups as a way to expand your business is that they are a highly focused, results-driven method of marketing and promotion. In leads groups, individuals are highly motivated and are able to track their results more accurately.

Leads groups have enormous potential in our current economic climate. They give you the opportunity to make real connections with other professionals and see identifiable results almost immediately. All of this begs the question: why not start your own leads group today?

What is a leads group?

Leads Groups or Referral networks are marketing initiatives taken by local small business owners with the purpose to share sales leads, business opportunities and provide support to each other with testimonials, cross-selling, joint-bid, insider information and knowledge sharing.

Sometime leads groups are referred to as Leads clubs, Trusted Networks, Leads sharing Groups, Leads exchange Groups. Chamber of commerce mixers could be referred to as leads groups too.

How Leads groups work?

Leads groups and referral networks are made of 10 to 30 businesses owners or representatives.

Each member of a leads group act as an Opportunity Reporters™ for other members. Wherever they hear about a business opportunity, they immediately report it their leads groups members to consider.

Well managed leads groups meet regularly (minimum 2 times a month) to review the group’s performance in passing qualified leads, strengthen peer to peer  relationship, and furthermore give opportunity to each member to present his business in front of the group. As members learn more about each other  business, they will gain trust and be more eager to give referrals.

Leads groups and referral networks are very powerful tool to receive free qualified leads and business opportunities from peers. Additionally, members  share marketing and sales ideas as well as professional advice with fellow participants

2 kinds of leads are shared in a leads group or Referral network:

  • Direct Leads or referrals -”A friend is looking for a SEO company”, or “I need a new car”

  • Transferred leads or Referrals – “I’ve heard AcMe is looking for a new supplier of office equipment. Call John for more information” or “Ive found this need posted on craiglist.com”

Start Your own Profitable Referral network

The reason most people don’t start their own leads group is because they’re afraid. Others tell them that their idea will never work and that they will fall flat on their face. But the truth is that many people have done it and taken their business to a whole new level.

The advantage of starting your own leads group is that you get to be the decision-maker. By leading the group yourself (rather than passing the role around), you’ll form a solid foundation for your members. This sense of stability is what is lacking in many groups today, which means that you have the chance to build a working model that will be successful for years to come.

Starting your own group is totally free, so it’s relatively low-risk. You can hand pick all the members to ensure that they will be reliable associates with high-quality referrals. You can also manage the sub-niches in your category to ensure that there is no competition between members.

Anyone with an entrepreneurial spirit can excel at starting a leads group. Take your future into your own hands and start your own group today!

The renaissance of leads groups means that business people spend no money on advertising and less time in networking, yet grow their sales, visibility, and brand awareness. It’s the wave of the future.

You can create or join a referral network or a leads group now, go to Linkcrafter and join for Free.